Nerdology 101: Self vs. Trad Publishing

Hi! Welcome back to Nerdology 101. I’m Maria Levato, your nerdy sensei who writes about kink play—and a bunch of other random stuff no one asked about.

Lately, I’ve been seeing a lot of discourse around the merits of self vs. trad publishing, so I’m using this week’s post to address that. Let me give you a hint: Both options are perfectly valid.

There are few industries where we judge the legitimacy of a business by who makes the initial investment. I have never heard someone say “Oh, this store is worse than a different store because the owner paid for it themselves instead of getting investors.” Why haven’t I heard that before? Because it would be insane and most people wouldn’t say it. So, why do we do it when it comes to books? Let’s dive into some Nerdology and find out!

Before the Printing Press

Long ago, there was a world without the printing press. A medieval time where books were—Checks notes, then gasps—made by hand!? Oh, the horror. As you may have guessed, they took a lot of time and money to make. The majority of them were made and collected by religious entities and universities. “Getting published”, as we know it today, didn’t really exist. What did exist, though, is the concept of patronage. Wealthy people, like nobles and royals, would find artists and writers they liked and bankroll them. Eventually, after creating some work, some of the artists and writers would start to get commissions from other wealthy people who wanted a work made by that artist or writer. Publishing houses are the post-printing press version of this, so you can call writers who became published this way early trad authors. On the other hand, you could call writers with the wealth to pay to have their writing produced themselves, early self-published authors.

Good Ol’ Gutenberg and the Printing Revolution

In 1454, we see Gutenberg’s printing press get put to commercial use for the first time where he prints a slew of stuff off for the church. Then, suddenly books (or at least those the church approves of) are more widely available. It’s magic. A ton of people were interested in this because it was a quick and easy way to replicate their ideas and distribute them to a wide audience. It was a Printing Revolution, literally, that’s what it was called. It was part of the Renaissance. You can learn a lot about it by viewing this page from Printing R-Evolution that explores it in depth. For our purposes, though, I’m just illustrating how this became the publishing industry. You see, whoever had a printing press could print and distribute anything. So, having one became a powerful way to distribute materials that would make people more likely to agree with your preferred idealogy. That’s a lot of power. It platformed people like Galileo, who was a radical thinker for his time. It also gave us texts that sparked social movements like the rise of Prostestantism, such as bibles written in languages that aren’t Latin, which were considered heresy at the time. Eventually, people realized that printing and distributing books could be lucrative. Enter: The Publishing Industry, entities who printed and distributed books on behalf of the writer.

Literary Agents

Three to four centuries and a lot of books later, literary agents come onto the scene between 1870 and 1930, depending on location. Their job was simple. Connect writers with publishing houses. This is really the start of traditional publishing as we know it today. From there, traditional publishing became more of a standardized process. Query agents (via snail mail, at the time), get an agent, have that agent submit the work to publishers, get published.

The Internet

With the internet came a revitalization of self-publishing. In 2005, Blurb, an online self-publishing platform was founded. In 2009, Amazon started Amazon Publishing. In 2013, IngramSpark came onto the scene. As with anything, some people got mad about it. They started bashing people who took that path because it went against their expectations of what becoming an author should look like. That’s where it started to get stigmatized.

Social Media

With the rise of Booktok/Bookstagram/Booktube/etc. came change. Self-published authors started to gain stronger platforms and their path became less stigmatized. This led us to the debate I’m seeing today about whether self or trad publishing is better. As I said at the start of this blog post, it doesn’t matter. The difference lies in who bears the initial investment, not the quality of the production itself. I’ve read plenty of trad books that I love and plenty that I dislike. The same applies to self-published books. Trad published books sometimes have editing issues, so do self-published books sometimes. Both formats have different pros and cons. Ultimately, the choice on which format is better depends on the writer and the piece they’re publishing. No matter what a writer chooses, they choose it because it is the best route for them and their work. Some writers choose one path at first and a different path later. Some are solidly on one side of the line or the other. So long as everyone respects everyone else’s decisions, there’s nothing wrong with any of it. It’s okay for people to achieve similar goals by different means. To say a trad-published author is a sell out or a self-published author wasn’t good enough to make it is ridiculous. No matter who bears the initial investment, the quality of the writing is what matters at the end of the day. Read books you like, no matter how they were published, and don’t read books you don’t like, no matter how they were published.

Let me know in the comments what your thoughts are! Did you learn something new about the history of publishing?

With that, I bid you all a good weekend. I’ll see you back next Friday at 3P.M. ET for the next segment of Nerdology 101. Until then, have a nerdy week!

Source List (This is a blog, not an academic paper. I’m just dropping the links so people can learn more, not making full citations).

https://guides.library.ubc.ca/historyofthebook/beforeprint

https://independentpublisher.com/article.php?page=1510

https://scarc.library.oregonstate.edu/omeka/exhibits/show/mcdonald/incunabula/gutenberg/

https://www.printingrevolution.eu/7

https://www.transatlantic-cultures.org/es/catalog/agents-litteraires

Nerdology 101: Working with a Character Designer as an Indie Author

Hello, and welcome back to Nerdology 101, the blog where I explore all things nerdy and you read it because you’re a good little nerd just like me. That’s right. Good nerd, you keep reading this blog like the little cutie you are. LOL. #PraiseKink - Nerdy Edition. I’m your weekly blogger, Maria Levato, a proud fellow nerd and indie author. Let’s get started!

This week, we’ll be talking about character design! I chose this topic because I’ve been seeing a lot of discourse around it—particularly from other indie authors who keep getting ghosted by people they hire. It’s no good, so I figured I’d do a deep dive and talk about my experieces with it. Hopefully, this helps someone weed out the AI slop and false artists to find that ever-elusive perfect match. At the end, I’ll also name a few character artists I know to be legit.

What are your experiences working with character artists?

I’ve worked with two of them. The first was in 2023. I hired this one off of Fivver. He did great work, designing art for my whole original cast in The Islands of Rune universe. The price was affordable at $75/piece for 6 characters, full body, single pose, no backgrounds. I loved the pieces and it was a great time. Unfortunately, though, we eventually went our separate ways. It’s worth noting, though, that AI wasn’t as much of an issue on the platform a few years ago as it is now. I cannot speak to what searching would be like on there today. If you have worked with someone on Fivver or a similar platform recently, please share that experience in the comments to elaborate on this. However, for the time being, I will say that my experience hiring someone off of the platform was positive and that, if nothing has changed that makes it more complicated, I would recommend using it.

The second time I worked with a character artist is right now. A few weeks ago, I put a call out on Threads asking artists to drop their work in the comments. As you can imagine, a mass of them flocked to the post and I was left with the task of sorting through it all. It was a wild ride, but a good idea. It boosted my engagement and profile signifcantly while also offering an opportunity to people that allowed them to display their work. There were a ton of great submissions, but ultimately, I found my artist. As of now, I’ve commission two pieces from them (one NSFW and one SFW). These two are slightly more expensive than the original two, but this time I also wanted full, exclusive rights to the work and for the pieces to reflect scenes from the book they’re associated with—meaning there we’re backgrounds and more than one character in the images which makes it more complex. Given that, the additional cost makes plenty of sense and is still great for what I’m getting. I paid 50% of the price upfront via PayPal—this is where it goes wrong for a lot of authors—but I wasn’t ghosted! Ever since, I’ve recieved a few updates per week from the designer—which is a huge help in making sure they aren’t using AI—and communication has been consistent. This is mostly the experience we’re going to be talking about for the rest of this post because there’s a lot to learn. We’ll discuss: How I made sure I wouldn’t get ghosted, how I checked for AI on the original post, and a few other key topics that may help someone hiring a character designer for the first time—especially if, like me, they’re still learning how to spot the less obvious AI.

1. Does follower count matter?

   Sometimes, but it’s not an end all be all way of making a judgement about whether you’re dealing with a bot or not. While this can indicate that the profile is bot-run, I’d call it a yellow flag because there are a lot of other things that this could mean. For example, since Meta and TikTok favor white, western, eurocentric content, sometimes someone who doesn’t speak perfect English or has a style that doesn’t fit into that narrow box can struggle to gain a following. Also, there’s new people. Maybe the artist just opened their commissions for the first time or just started pursuing it as an income stream. There’s also the possibility that they’ve been doing this for a while, but haven’t found quite the right combination of hashtags that work for them. Social media is hard. Trust me, I will struggle with it because I’m video shy (I start stuttering and get anxious every time I try to record one). For someone who doesn’t post reels, growing a following is a slow process. So, make sure that you aren’t knocking a perfectly valid artist because of something that isn’t necessarily indicitive of their humanity or talent.

2. Okay, then how do I find the bots?

That’s a layered process. First, give instruction. Tell people to drop their work in the comments. Those who DM you anyway are either bots or people who don’t listen well. You don’t want either because even if they are real, an artist needs to be able to follow the specifications provided in the commission. It’s the same reason those of us who are pusuing trad publishing have to follow the guidelines provided by lit agents/agencies when querying. So, this step will weed out some of the bots, but also some of the people who exhibit signs that they might not be suited for your commission. Next, watch language. One thing I continuously saw that registered as a red flag for me is this one phrase that came up in multiple submissions: “I look forward to your positive reply.” It’s not all that often that I hear a human say something like that, so to see it in multiple subs put me off. Most of people understand that’s manipulative and shifts unfair pressure onto the commissioner to hire. It’s especially weird for an artist to say because it makes the assumption that they’re getting a commission over every other interested party and most true artists respect the work of other artists. Thus, I see that as either a bot or a narcissist, so again, it’ll weed out more bots and people with undesirable traits that might make them hard to work with. Once you narrow it down, DM 3-5 artists. TALK TO THEM. Ask questions. Discuss rates. Talk about the commission. Anything. It won’t take too long for you to notice if the conversation feels manufactured, as if you’re speaking to a bot. This functions as a vibe check and a bot check.

3. And what about the people who are actually people, but are using AI?

Spotting AI is becoming increasingly difficult as the technology continues to invade creative industries, but there are still things you can do to spot it. Lines are a big one. Humans have distinguishable lines around their drawings. Think of a coloring book. Each object in the photo has a clear outline even after its colored in. If we removed that, the picture wouldn’t look quite right to us. AI usually doesn’t have these lines. That’s one way you can spot it. Of course, there’s ways slop generators get around that too. It’s easy to do, especially if they do AI-assisted art. This is where AI checkers come in. There’s more than a few sites that offer this service free. My advice: Use more than one. Some are good at catching certain things, others excel at catching other things. It’s always good to have more than one source. Another helpful tip is that AI is no good at mimicing extremely unique styles. What it generates typically fits into a more generic version of what its prompted to create. If an artist has a style you don’t see all the time, they probably didn’t use AI to make it.

4. That’s good to know, but now, how do I protect myself from people who are just out to scam me?

As with everything, written agreements are the best way to protect yourself. I used Jotform to create mine. Set it so the form is private and only those you send invites via email can access it. Add signature fields and a recaptcha—and if you’re really suspicious, add a second check in the way of a “Select all that apply” question to be extra sure the bots don't get in. Define your terms clearly. Define what the total payment is, what the deposit is, when it will be paid, and when other payments will be made based on your discussion with the artist. Make sure you state clearly that the artist must work within the specifications, not use AI in any capacity, not be affiliated with anything that would have affected your decision to hire them, etc. Make sure it’s clear that violation of terms will void the contract, that they’ll owe you a refund, that any legal recourse available will be pursued, etc. You should also address rights to the work in there. There’s levels to them. For most authors, you either want commercial use or full, exclusive use. Commercial is fine for most authors and will allow you to sell, but it leaves the artist the right to reuse designs made for your characters as long as they aren’t selling them. This isn’t an issue most of the time, one rarely interferes with the other, but in my case, I particularly wanted the designs to be synomous with my book. That comes with an upcharge and most artists don’t default to it. I was lucky to be in the position to pay it when I hired this time. Don’t stress too much if you aren’t, just be sure you know what your liscence includes.

Name your obligations as well. Write it all out. Then, even if you get ghosted, the payment platform will be inclined to reimburst you—or your bank will via a dispute if the platform refuses. Most payment platforms will do it without this, but on the off chance you run into an issue, this is good to have because it acts as evidence that you are owed the refund. The character artist I ended up hiring had no issue signing the agreement and I doubt many legitimate ones would, so long as the agreement is fair and reflects both sides because then, it protects them too. This is a perfect final line of defense. By this point, you’ve weeded out bots, jerks, and most problematic people. The artist you’ve chosen is a vibe match and you get along. You can see yourself working with them and you’re confident in them. This agreement is just there because sometimes even the best of us can make an error in judgement and something slips past us. It never hurts to have something in place just in case. The right artist won’t be insulted by this. If they are, most of the time that’s a them problem. Unless they provide some type of legitimate complaint or are suggesting a reasonable ammendment, don’t fall for the “Oh, you should just trust me.” Real artists are well aware of the struggles indies face when it comes to this and are glad to see that more of us are learning to protect ourselves.

5. I finally have my character artist. Now what?

Congratulations! You made it to the part of the process that’s actually enjoyable. Now, you get started. If you haven’t already sent it to help the artist quote you accurately (some will want you to, others have standard rates), send the artist a document addressing the specifications for your project(s). Go into full detail about what your characters look like, what size you need the images to be, if you want them in scene and if so, what that scene looks like, reference photos, etc. For reference on how much information you should include, my document was 6 pages long for 2 characters, 2 scenes, and there were still holes I had to find reference photos for after the fact because I hadn’t thought of it (positioning for the NSFW scene. Lol. We spent a whole morning exchanging hentai pics to get it right). After that, if you defined a communication frequency with your artist agreement, which I did, you should hear from them with about that frequency unless they have questions. They should send you progress updates so you can see the work as it progresses, reassuring you that its not AI, but also giving you the opportunity to give additional feedback and let them know your thoughts along the way. Feel free to ask questions. Unless you draw too, it’s normal to have things you don’t know or need to ask in order to make sure the art is coming out as you want it to. Enjoy the process, it’s rewarding and is a huge part of bringing your imagination to life. Hopefully, if all goes well, you can return to this artist for future projects and continue to work together.

6. Artists I Feel Comfortable Recommending?

This is the one I’m working with now. As you can tell, I’m enjoying working with them and have zero complaints.

https://www.instagram.com/sincerrio/

This artists was one of my top choices. While I didn’t end up hiring her, she does amazing work and has worked with plenty of other authors, including some very prolific ones.

https://www.instagram.com/whet.paint/

This artist was also one of my top choices. Again, he wasn’t my final, but his work is still awesome and works he’s done for other authors are included in his portfolio.

https://www.instagram.com/officialichigo7/

So far as I know, all of these artists are accepting commissions at this time.

I hope you enjoyed this weeks Nerdology 101 segment. Make sure you let me know in the comments. Share your experiences, ask more questions, recommend topics for future posts, etc. I’ll see you back next Friday at 3PM ET for the next one. As always, have a nerdy week!

Nerdology 101: Don’t Just Say the Weird Thing, Ask the Weird Questions.

Hiya! Welcome to my new blog, Nerdology 101, where we explore all things nerdy. I’m Maria. My professional bio can be found on the homepage, but here, I’ll give you the fun version.

I’m a playful, goofy person who’s weird neither starts nor ends at her public persona. I embrace all the quirks so please be prepared to bring your weirdest to my comment section. My nerdy qualifications involve a plethora of books, anime, and historical/mythological/scientific/philosophical rabbit holes and it’s a list longer than any textbook you’ve ever seen. Here’s a few basics, though. Favorite authors: Amber V. Nicole, Harley Laroux, Xiran Jay Zhao, H.D. Carlton, etc. Favorite animes: Fairy Tail (guild mark tattooed on thigh), Inuyasha, Yu-Gi-Oh, Pokemon, Record of Ragnarok, Bleach, Naruto, and My Happy Marriage. Philosophy, history, and mythology are all kind of one big hobby for me. I’m fascinated with culture and the way humans think/function, so I research all three. I’ve focused on cultures from around the world at different points, but Japanese, Egyptian, and Greek, and Norse are the ones I’m best versed in.

Now that you know a bit about me, let’s get into some NERDOLOGYYYYY! (please read that in hype voice with alarms sounding in the background).

This week's topic is: Ask the weird thing. With the trend on social media telling us to “say the weird thing,” I want to encourage people to ask the weird questions. Weird questions tend to lead to weird information and any good nerd knows that knowing weird stuff is our area of expertise. My most recent weird question involved a scene I was writing where, for reasons most likely attributed to creative sadomasochism and a need to track power scaling, I decided I needed to know the answer to a hypothetical math/science question with little to no basis in reality. So, you know what I did? I asked. Amazingly enough, I got an answer from a scientist willing to indulge hallucinations affiliated with my profession and I now know how many joules a random tsunami crashing out of the sky would generate. The information is otherwise useless to me outside of the context of what my brain tells me I need to know in order to write the scene, but what’s more nerdy than otherwise useless information?

As another example, I'll bring up someone I admire—someone who built her entire career off of asking the weird thing—Dr. Esmé Louise James (@esme.louisee on IG). She’s a sex historian who wrote a book titled Kinky History. As you may have guessed, sex history isn’t a major offered at most colleges (or any, to my knowledge). But she always asked the weird thing and ended up crafting a field perfectly suited to her niche interest. This led her to a career she’s passionate about and a slew of interesting information that few have taken the time to learn. Thanks to that career, she's been able to cultivate similar interests in sex history in other people and find a following of people who love her work almost as much as she does. To me, Dr. James is a nerdy shero deserving of every bit of success she’s built.

Asking the weird thing is the key to nerdiness. The way we become absorbed in our interests—allowing them to consume our soul—makes us who we are as people. For that reason, I encourage everyone to be open-minded and to ask the questions that seem strange, or even socially unacceptable. So, who are your nerdy sheroes/heroes? Do you have any weird questions you want to ask, or have asked and want to share? Let me know in the comments and make sure you come back next Friday at 3P.M. for the next segment of Nerdology 101. Have a nerdy week!

This post was made with the permission of Dr. James’s manager, Ben Grand, at Stage Addiction. If you’re interested in Dr. James or her work, please see her website.